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Useful Statistics on Bulk SMS Marketing That Will Blow Your Head

 

Bulk SMS marketing is affordable, scalable, and effective, marketers use it to support the multichannel marketing strategy. Companies also use bulk SMS to communicate special offers, promotions, discount coupons, and even surveys. They can monitor open rates, customer query responses, satisfaction, and engagement. According to studies on International SMS marketing, hello messages are the most effective trigger messages for establishing rapport and setting the tone for subsequent contacts. Re-engaging customers by communicating cart abandonment or reminders to stop browsing are two additional frequent uses.

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